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ARRICAM
Down Under
Recently
a well traveled ARRI team visited Australia
for the Sydney SMPTE 2003 show and to give
a special ARRI presentation. The SMPTE show
was well attended and we were positively
surprised by the enthusiastic response of
the local film professionals to the ARRICAM
system. Many were impressed by the completeness
of the system, and for every question asked
at the booth we were able to point out some
box that could solve the problem. One customer
said "OK, but I bet you cannot do the streaking-timing
thing!" When we showed him the Timing Shift
Box, he said "I give up. You guys have really
thought of EVERYTHING! It's brilliant. "
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The
Australian film makers were especially curious
about the Lite camera, as they already have a
Studio camera in Australia since March of 2003,
when Marc Edgecombe became the first Australian
ARRICAM owner.
Tristan
Milani, A.C.S., a local cinematographer who has
rented the ARRICAM Studio from Marc Edgecombe,
is enthusiastic about the system. "The ARRICAM
is better equipped for Australian film making
than other cameras, since it has a number of features
that are very conducive to working fast. We do
not have the big budgets here that they have in
LA, so we need to work fast and stay flexible.
I especially like the snap-on shoulder set, since
it allows me to go from tripod to hand held in
no time. Also helpful are its size, weight and
balance; I do a lot of hand held, and the camera's
hand held balance is particularly beautiful. The
ARRICAM gives us greater flexibility with time;
it allows us to make decisions quickly and then
quickly reconfigure the camera."
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A similarly
positive response was garnered at the special
presentation, which was professionally organized
by the local ARRI Agent, Cine Australasia.
During the presentation all aspects of ARRI's
business were shown. General Manager Franz
Kraus started with an overview of ARRI's
activities, and then Stefan Kramper, Timo
Mueller and Marc Shipman-Mueller filled
in the details on ARRI's digital, lighting
and camera products respectively. The local
professionals were especially curious about
the ARRICAM system, and during a lively
discussion many questions were answered.
During
various customer and set visits we were
able to get a better idea of the Australian
film market, and the trip was completed
by a memorable tour of Sydney and the gorgeous
beaches nearby, conducted expertly by Dieter
Schmidt, the local Cine Australasia representative.
We left impressed by the beauty of the country
and the friendliness and enthusiasm of its
people.
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During various customer and set visits we were
able to get a better idea of the Australian film
market, and the trip was completed by a memorable
tour of Sydney and the gorgeous beaches nearby,
conducted expertly by Dieter Schmidt, the local
Cine Australasia representative. We left impressed
by the beauty of the country and the friendliness
and enthusiasm of its people.
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